The Office Translator

The Office Translator

What Does “Action This” Mean at Work?

What they said

“Please do this.”

What it literally means

Please do this.

What they may actually mean

“I am turning a verb into an instruction by putting “action” in front of it.”

“Action this” takes a perfectly good verb — “do”, “send”, “fix” — and replaces it with a noun dressed up as a command. The result sounds brisk and managerial while being less clear than the plain verb it displaced. The recipient now has to infer what “actioning” a document actually involves. Plain instructions travel faster than actioned ones.

Subtext Meter

There is definitely another sentence hiding underneath

How it may land

  • NeutralPlease review and approve this by Friday.

  • VagueI want this to sound decisive.

  • DismissiveI'm not specifying what I want you to do.

Say this instead

Instead of:

“Action This.”

Try:

“Please approve the attached by Friday so we can send it to the client.”

If you remember one thing

“Action” is a noun pretending to be a verb.

Send this to the colleague who keeps saying it

The Office Translator

Action This

What they saidPlease do this.

What you heardI am turning a verb into an instruction by putting “action” in front of it.

Subtext4/5

The Commuter’s Briefing

Know someone who says this every 11 minutes? Send them the translation.

Heard enough?

Give the dictionary another spin.

By James Allen · The Commuter’s Briefing

The Office Translator is an entertaining guide to workplace language, not a claim that every phrase has one secret meaning. Context, relationships and tone matter. Most of these phrases have perfectly reasonable uses — the comedy is in the gap between what words say and what people sometimes hear.

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